Steel Mountain Marketing is a digital marketing agency that transitioned to focus on serving the manufacturing niche, and so they rebranded from Clever Dog Creative. The agency wanted a brand that felt strong and masculine. I worked with Steel Mountain…
The Snowdrop Foundation WI is a nonprofit organization that provides scholarships to pediatric cancer survivors as well as funds cancer research. This is the first organization I volunteered to write for after my nephew’s cancer diagnosis; they stepped up to…
As the development director of a small or medium-sized nonprofit, it’s likely that a lot of the fundraising goals and donor management tasks rest in your hands. As you’re aware, there are a variety of areas you can look for…
There’s an idea that excites you. It comes to mind now and again, and you can’t help but ponder the possibility. Could this ever be real? Maybe it’s an idea you’re already living – but it doesn’t feel full yet….
Connective Collective is a community for business leaders and entreprenuers with a growth mindset. We host regular workshops centered around topics to help your organization thrive within its purpose and serve the customers most pertinent to what you do. BRAND…
Think about the last time you felt stuck – whether in a professional or a personal goal. There’s something you want right at the tip of your fingers, yet it’s so hard to grasp it just stays right there ……
Creating and maintaining sustainability for your organization is something that takes time. Adding an effective major giving strategy to the bunch can help add fuel to the fire — however, this approach is also something that takes, you guessed it, time….
SHOCKER: Starbucks’ purpose has (almost) nothing to do with coffee. Yes, I’m serious. Don’t believe me? Here is the company’s purpose statement straight from the source … “To inspire and nurture the human spirit, one person, one cup and one…
My 3-year-old daughter is very in tune with the concept of cause and effect: every action has a reaction, if I do this then this happens, this is that way because of x, y and z. She draws interesting conclusions…
Don’t lie, at some point you’ve popped off the phone after chatting with a customer and thought: “How annoying, ugh. I don’t have the time to deal with this, this customer is hardly worth the energy.” You’re probably right, too…
